We all want our websites to be great. Not only will a high-quality website draw new visitors to your brand, but it can also keep those visitors coming back, turning your website into an income-generating engine. Too often, site managers make subtle mistakes that end up hamstringing their efforts. When this happens, your visitors won’tContinue reading 
Want to jump straight to the answer? The best SEO tool for most people is definitely SEMrush. When I first started using SEO tools and tried to figure out which one was right for me, I was pretty confused. There are a bunch of tools in the space, and they seem to overlap a lot.Continue reading
Choosing the right WordPress theme is important for everyone, but it’s especially crucial for ecommerce businesses. Your theme will ultimately have a direct impact on your conversion rates. As you know, conversions translate to dollars in the ecommerce world. Here’s the thing — selling products online is extremely competitive. You’re up against global giants like WalmartContinue reading
Do you know how slow your site loads? Just a one-second delay in loading time results in: 16% decrease in customer satisfaction which keeps your audience from coming back. 11% fewer page views which means less people will know about your brand. 7% loss in conversions which means less money for you. Amazon says thatContinue reading
RightMessage Creator Brennan Dunn lays down strategies for understanding and serving your audience through segmentation and web personalization, driving more sales and saving you money at the same time. It’s a next-level tool for online business!SPI 36…
RightMessage Creator Brennan Dunn lays down strategies for understanding and serving your audience through segmentation and web personalization, driving more sales and saving you money at the same time. It’s a next-level tool for online business!SPI 36…
Want to jump straight to the answer? I think Newspaper and CheerUp are the best WordPress themes for blogs. With more than 30 million blogs in the US alone, you need the best WordPress theme so your blog stands out. You might be a great writer. But if your blog doesn’t look good, people willContinue reading
I’ve had a dream for a while to quit my job and build my own business. Recently, I did just that. One of my businesses pays the bills while I build another one up. I gotta say, it’s as amazing as I dreamt about it all those years. I wake up relaxed, calmly walk down [click to continue…]
Nowadays, you can get a website up and running in a few minutes. But there’s a difference between a website being live and it being optimized. Why does design matter? It only takes 0.05 seconds for people to form an opinion about your website. Yes, you read that correctly—50 milliseconds for someone to be blownContinue reading
Google Analytics can do just about whatever you want it to. It has a ton of depth. It can also feel a bit overwhelming once you get into it. After consulting on Google Analytics for years, both independently and as the head of marketing at an analytics startup, I have 10 customizations I consider vital [click to continue…]
You want your visitors engage with your website as much as possible. Not only will engagement increase your brand’s reach, but it will develop a loyal audience. That’s why you need a social media plugin. It helps convert social media followers on your website. Let’s look at an example: You wrote and published a killerContinue reading
Janna Maron—Team SPI’s Editorial Director—breaks down the tips, workflows, and strategies she uses to schedule and organize massive programs and projects and keep overwhelm to a minimum.SPI 360: How to Plan and Manage Projects and Programs Successfully…
Janna Maron—Team SPI’s Editorial Director—breaks down the tips, workflows, and strategies she uses to schedule and organize massive programs and projects and keep overwhelm to a minimum.SPI 360: How to Plan and Manage Projects and Programs Successfully…
Are you thinking about building a membership website? Great idea. Membership websites generate recurring revenue by offering premium content and features to members. It’s also a great way for you to establish your value within your niche. By offering memberships, you’re telling people that your content is so valuable you don’t have to offer itContinue reading
I’ll get straight to the point. If your company takes reservations or appointments, you need an online booking system — period. Take a moment to analyze your current process. How does a customer schedule their appointment? Without an online booking system, I’m willing to bet that the process looks something like this: The customer looksContinue reading
