BONUS: How to Focus on Just One Thing at a Time (Special Episode)

I have a special announcement to make! I know a lot of you have not yet heard AskPat 2.0, so today I’m giving you SPI subscribers a little bonus: A sample call from the new show. Enjoy!
Ask Pat (1.0) was a show I started back in 2014 in which I a…

BONUS: How to Focus on Just One Thing at a Time (Special Episode)

I have a special announcement to make! I know a lot of you have not yet heard AskPat 2.0, so today I’m giving you SPI subscribers a little bonus: A sample call from the new show. Enjoy!
Ask Pat (1.0) was a show I started back in 2014 in which I a…

SPI 310: The Secret to Superfans in Two Words

What exactly is a superfan? Glad you asked! Today I’m offering some tips and blueprints for building a thriving community of superfans who will boost your online business to the next level.
I also have two guests toward the end of this episode—Ma…

My Home Office Set Up and Tour

What’s up, everybody? I’m so excited, because today I’m taking you on a tour of my home office!
Whether you work from home or a coffee shop or somewhere else, you’re going to get a couple things out of this post.
First, you’re …

How to Segment Your Target Audience with Generational Marketing

It’s no secret that people from different generations have different values, mindsets, and behaviors. As a business, you’ve to use this concept to your advantage. All too often I see companies that launch a broad stroke marketing campaign in an attempt to reach as many customers as possible. While I commend the approach and thought  [click to continue…]