SPI 331: The Story You Tell Yourself (That Could Crush You) – with Dr. Shannon Irvine

Being an entrepreneur isn’t easy and there are always significant hurdles along the way. The biggest factor that will either help you or hold you back is what’s going on in your own head—your mindset. That’s why I invited Dr. Shannon …

SPI 330: Building a Personal Brand (Because It’s Your Calling) with Jadah Sellner

I’m stoked to have Jadah Sellner back on the show today! She was a guest over 100 episodes ago in Session 205—she’s one of the co-founders of a very successful company called Simple Green Smoothies, an amazing brand which got huge in a very…

How to Design a Checkout Process That Generates High Conversion Rates

Ecommerce websites live and die by their conversions. For those of you who have a high volume of traffic to your website, that’s great news. But traffic alone doesn’t generate sales. Is your website traffic translating to conversions? There are certain metrics you can use to measure this. Look at your bounce rates. Analyze your  [click to continue…]

Top 10 Book Recommendations from the SPI Book Club!

Last month, I sent out an email to the SPI Book Club asking for book recommendations to share here on the blog. Here’s what I asked:

What is one book you read this year that you’ve really loved?
And what is the number one reason you recommend the book…

How to Increase Profits by Focusing on Customer Retention Strategies

There’s a common misconception that businesses need to acquire new customers if they want to make more money. Getting new customers is obviously beneficial and can help your business grow. But that’s not the only way to boost your profits. Focusing on customer retention is a much more viable and cost-effective marketing strategy. In fact,  [click to continue…]

SPI 329: One of the Most Important Business Conversations You Need to Have with Yourself—with Dan Andrews

Dan Andrews from TropicalMBA.com is on the show today, and he’s about to lay down some real talk. He’s the author of Before the Exit: Thought Experiments for Entrepreneurs, and he was prompted to write that book because he did something in …

Top 10 Tips for Conducting an Exceptional Interview—UPDATED!

In this blog post, I share my top 10 tips for conducting an exceptional interview for your podcast, your YouTube channel, and your website. You’ll learn:

The benefits of interviews
How to serve your audience with your interviews
What homework you need…

How to Provide Better Customer Service by Implementing Live Chat

It’s no secret that businesses need to prioritize the customer experience. Ultimately, keeping your customers happy will help your business grow and prosper. In fact, 80% of consumers say they’re willing to spend more money to have a better customer service experience. As a business owner, you need to recognize this and adjust your approach accordingly.  [click to continue…]