James Schramko is as passionate about surfing as he is about working less, earning more, and helping people learn how to do exactly that. If you’ve ever wanted to design a truly fulfilling lifestyle, you’re going to want to take notes, beca…
Social media is constantly evolving. It’s no longer just a place for your family and friends to share old and …
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Have you ever tried to plan something and just gotten completely overwhelmed? Today, I’m going to give you my PAT formula for planning anything—along with the one tool I use to make any planning process dead…
If your business sells tangible products, you need to have a strong online presence. But with so much competition in …
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Establishing a strong social media presence is crucial for brand survival in this day and age. No matter what type of business you have, you need to focus on your Facebook advertising strategy. Don’t get me wrong. Other social platforms, such as Twitter, Instagram, Snapchat, and YouTube, are all important as well. But a solid [click to continue…]
I’ve had a lot of requests for episodes like this, so we’re doing something a little different today. We’re talking to Melissa Monte, a student of my Power-Up Podcasting Fast Track Workshop. Her podcast, Mind Love, launched soon after…
Contrary to popular belief, email marketing is not dead. Sure, there are newer content marketing strategies out there today that may seem more appealing. But if you want your business to thrive, you’ve got to have a core foundation for your strategy. Stick to the basics. If you’ve recently launched a startup company, one of the [click to continue…]
Everyone has a story, what’s yours? I’m not referring to your life story, although there are times when that can be intriguing as well. Instead, I’m talking about things like how you started your business. What was your motivation? Sure, everyone gets into business to make money, but there has to be more to it [click to continue…]
Today, your marketing strategy has become more important than ever before. That’s because the Internet makes it easy for consumers to conduct research and discover new brands. With information and other resources so readily available, each business in every industry has competition to worry about. You may have some successful content marketing tactics. That’s great, [click to continue…]
Let’s go back in time to the day after I lost my architecture job. What would you say to me? That’s the thought experiment we’re running today with Roberto Blake, creative entrepreneur and founder of Awesome Creator Academy and Create…
Keep your audience engaged. Engage with your customers. Track engagement. I’m sure you’ve heard all of this before, but what does it actually mean? It’s impossible for marketers to create engaging content without fully understanding what it is. Clicks. Shares. Comments. Traffic. Conversions. What counts as engagement? Well, for starters, it will depend on a [click to continue…]
Welcome to our second SPI community member feature! On our SPI Facebook Group, we have over 40,000 amazing entrepreneurs across all stages of business, and I wanted to start highlighting some of the amazing work the community members are doing with the…
It’s a common misconception that you need to always focus on customer acquisition to drive sales and increase profits. I hear this all of the time when I’m consulting with business owners. There are lots of other ways that you can generate more sales. Sometimes all you need to do is make subtle changes to [click to continue…]
Your business doesn’t operate in a vacuum. There are countless outside factors that influence whether or not you’ll turn a …
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How do you take an idea and grow it into a six-figure business, a multiple six-figure business, and then scale it to a multiple seven-figure business? That’s what we’re talking about with today’s special guest: Nathan Chan, founder of…
