Like any business venture, running an ecommerce store isn’t easy. But with dropshipping, you can sell products online without ever touching the inventory. No manufacturing, no storage, no shipping labels—you don’t even need to pay for the goods upfront. You can run a dropshipping business from your couch with minimal overhead and collect profits withoutContinue reading 
Some customer relationship management (CRM) software integrates directly with your Gmail inbox. Everything you need to communicate with your customers is available in a single view. Not only do you stop jumping from window to window, you also don’t have to spend time learning completely new software. You can manage your relationships in the sameContinue reading
For decades, to be successful in sales, all you needed to be was a people person. However, times have changed — the world of sales is much more complex. To stay on top of current trends and ensure you have the most up-to-date knowledge in your field, consider taking ongoing sales courses. Courses are developedContinue reading
There are a lot of reasons to be intentional about recruiting a diverse workforce. More than a moral stance, promoting diversity, equity, and inclusion in the workplace will allow your company a greater range of perspectives to bring to bear on the challenges you face. Whatever your goals, you have to be very careful toContinue reading
Advertising a job opening can be an exciting time for a growing small business seeking a new candidate with the perfect skills. But the thought of going through dozens or hundreds of resumes can dampen the enthusiasm for the process. Learning how to screen resumes efficiently and successfully is a skill, but it’s also niceContinue reading
Employee training is instrumental for closing knowledge and talent gaps, improving performance, and boosting job satisfaction and morale. But hectic employee schedules, a dispersed workforce, and diverse learning habits are just some of the roadblocks that stand in the way of a successful training program. Understanding the foundations of employee training and implementing best practicesContinue reading
The biggest problem people have with creating an employee referral program is achieving long-term success. While referral programs often start out with lots of buzz and excitement, maintaining them successfully past the short term often proves difficult. After reading our “how-to” process, you’ll know how to build a program that keeps employees engaged and producesContinue reading
There’s nothing more frustrating than training a promising new employee only to have him or her leave three months later. Or worse, to guide and mentor an employee for a year or three, only to have them jump to a competitor. With effective employee retention practices, you can develop your employees’ skills and build theirContinue reading
How do you figure out whether weekly, bi-weekly, semi-weekly—or even a combination of the three—would be the most optimal pay period schedule for your business? Factors like employee preferences and labor laws are obvious considerations. But you also want a frequency that attracts and retains top performers and balances administrative costs with talent management goals.Continue reading
Want to just get started? Click here to sign up for Gusto and set up employee benefits today. One of the best ways to keep employees happy, loyal, and productive is through a great employee benefits package. It also makes your company more attractive for prospective employees. You don’t want to make people jump throughContinue reading
Congratulations, your new hire has signed the offer letter! Now the real work begins. Employee onboarding is the final step in the hiring process and one of the most critical pieces of employee retention. In this guide, I’ll show you what a good onboarding process looks like, and how to set it up for yourContinue reading
Rejecting job candidates is an inevitable part of an HR manager’s role, but it can be an uncomfortable and confronting experience for both the recruiter and the candidate. For this reason, many recruiters leave the rejection until the very last possible moment, which only creates more disappointment and frustration for rejected candidates. However, it isContinue reading
Building a strong report with your customers will only help your business grow. The best customer relationship management (CRM) systems not only increases interaction with your customers, but moves them down your pipeline with ease. A CRM manages it all, from a contact form sign-up to live chats that transition a lead to a payingContinue reading
Salesforce is one of those rare jacks-of-all-trade customer relationship management (CRM) software tools that actually masters everything. There’s a lot you can do in a single platform including sales, service, marketing, commerce, and IT. But Salesforce isn’t just multifaceted—it’s also highly customizable and built with best-in-class technology. That said, depending on your company’s size andContinue reading
Google Hangouts is a free-to-use conference call service I recommend. It’s one of the most straightforward call services to set up and takes minutes to get started with—all users need is a Gmail account, which is effectively most people. On the other hand, it doesn’t provide free users with any form of customer support, andContinue reading
